Voij Screen

Important Features and Integrations

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Tiered pricing
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Activities availability calander
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Activities time slots
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Activities per time slot
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Products In-store pickup
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Multiplepickup locations
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Confirmation codesto redeem gifts
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Sojern
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Online booking software API
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Payment gateway integration
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Google analytics integration

The Problem

Each year, more than 2.25 million globetrotters come to Alaska. Across the purchasing lifecycle - interest, researching, booking, experiencing - the majority of them find it difficult to arrange unified, authentic Alaskan experiences. What the existing digital eCommerce platforms provide is disparate considering they either sell local tours, activities or merchandise/gifts/souvenirs. The bleak presence of local businesses fail to capture an accurate picture of local Alaska.

Voij Problem

Our Approach

Kicking the work off, we incorporated insights from Voyij's extensive internal research. We combined them with our eCommerce expertise to identify the most critical modules of the project: Activities, Products and Blogs acting as a reference guide.

We configured and customized Yo!Kart, our flagship multivendor eCommerce solution, to bring essential functionalities to the fore. Yo!Kart accelerated the onboarding of the features related to the products module and the admin section.

The Activities module put forward a challenge to handle the "activities/experiences" in the same vein as physical products (Merchandise / Gifts / Souvenirs).

Activities
Products

(Merchandise / Gifts / Souvenirs)

Reference guide

We configured and customized Yo!Kart, our flagship multivendor eCommerce solution, to bring essential functionalities to the fore. Yo!Kart accelerated the onboarding of the features related to the products module and the admin section.

The Activities module put forward a challenge to handle the "activities/experiences" in the same vein as physical products (Merchandise / Gifts / Souvenirs).


Activities Module

To establish a direct path between travellers expectations and activities discovery, we zeroed down the categories and mapped them with respective sub-categories cluster.

Voij Activities Module

Activities

  • Adventure activities
    • Dog sleddging
    • Canoeing
    • kayaking
    • Rafting
    • Ziplining
    • Bike riding
    • ATV rentals
    • Gold panning
    • Shooting range
  • Tours & sightseeing
    • Northern lights
    • Glacier viewing
    • City tours
    • Sightseeing
    • Train
  • Fishing charters
    • Saltwater fishing
    • Fly fishing
    • Fly-out fishing
    • Ice fishing
  • Wildlife watching
    • Bear watching
    • Bird watching
    • Whale watching

Tapping the substantial knowledge and experience of Voyij's experts, we listed down the crucial functionalities required to help travellers access the information they needed to move down the conversion funnel fluidly and quickly.

Voij Activities Module 2

Selected and sequenced the use cases for implementation:
Voij Activities
  • Vendor will upload and list activities.
  • Admin will approve and monitor the system.
  • Buyer will search for activities and book preferred activities.
Voij Activities
  • Customer has booked an activity through the Voyij portal.
  • Admin and Vendor interact with the system to complete the order and process the payments for a particular order

We extensively customized Yo!Kart and employed agile product-development cycles and delivery systems to power the prioritized use cases and tied them all together in the form of clickable prototypes. We subjected the prototypes to iteration cycles based upon the feedback and engineered a stable, secure activities module.

Voij  Approachj screen 1
Voij  Approachj screen 2

Activities tiered pricing (Different prices for adults and children)

Activities confirmation code ( To achieve zero conflict between travellers and activity vendors for false claims of no show at the pickup locations.)


Products Module

With Yo!Kart, we pushed to production core eCommerce capabilities for products in no time. Use cases unique to Voyij's business model are custom developed.

products module 1
products module 2
Customer Business

In store pickup - Business process flow


Reference Guide Module

To accelerate the discovery of city-specific information and aid in the SEO, we created a city-specific page that acts as a central hub for the city and navigates the users to activities, gifts, city-related blogs and famous local eating joints.

products module 2

Outcome

Voij Outcome
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secured funding for product expansion

10+

regions covered in Alaska

100+

businesses onboarded

800+

registered users

5000+

activities & products

Voij Outcome

Olivia Klupar (Co-Founder & CEO) Presenting Voyij at a DukeGEN event in San Francisco

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