Target Buyer Persona

Create Buyer Persona To Reduce Marketing Errors & Improve Leads

Companies mostly create buyer persona to personalize the marketing strategy as per their target audience. Why buyer persona is so important for your business? How you can create a buyer persona? How few changes in your marketing strategy can attract “ideal customers” and discard “bad traffic”? Get answer to all these questions in our post.

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Tips to Sell Expensive Products

How To Sell Expensive (High Value) Products Online

Although ecommerce has become mainstream with consumers preferring to buy daily need items online rather than going to a local store, still many prefer the latter when it comes to expensive items. There is a huge market for expensive items, but most ecommerce marketplaces are still unable to tap into it. This post shares some insights on how to entice consumers into buying expensive items. Read ahead.

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Shopping Experience

How to Offer Best Shopping Experience to Your Customers

Defining today’s customers is not a difficult task; they are impulsive, have short attention spans, eager to buy, and loyal only to customer experience with occasional instances of drifting off to another website for a better deal. In short, nothing much has changed, and the swift internet has made the already cutthroat competition even more brutal. Customer experience is the key aspect of success of a website, and today, we are going to discuss how best shopping experience to your customers.

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Ecommerce_Automation_

Business Automation – The Key to Scaling & Success Of Ecommerce Portal

With new technologies coming to the forefront, within the last decade, ecommerce has seen immense growth. As online businesses grow and market becomes saturated, there is a dire need for streamlining the core processes. The only way it’s possible is via automation. This will not only help online businesses save time and money but also result in more sales. Read this post to find out more.

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Social proof is the key driver

Effective Ways to Use Social Proof to Increase Conversion of Website

The main motive of an ecommerce website is to influence their customers to buy the desired product from their website instead of their competitors. How should ecommerce website ensure it? Add some elements to the website which build the trust of the customer. The customer develops a sense of trust on the website which helps in increasing conversion. Learn more about the elements every ecommerce website must have to increase conversion.

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conversion

Holiday Season Special: How To Convert Season-Sale Shoppers Into Regular Customers

Now that the holiday season is upon us, you must have already worked on the marketing technique to be applied during this time. But what after the season is over, find ways to attract the whole bunch of one time holiday shopper as a regular shopper. Read more to understand different tactics.

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Killer Logo

Secrets of Creating a Killer Ecommerce Marketplace Logo: Revealed

Ever wondered what it takes to create a logo that truly stands out? Ever wondered what it takes to create a logo that mirrors your nature of business? Uniqueness, originality, expressiveness, there are many things we want from our brand logos, and we want them all from just one logo. Easier said than done, right? So now the question comes, what does it take to make a logo that is as amazing and resonating as all the logos we have ever seen and remembered? The answer is here, the secrets that help you take charge of the game.

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Viral Marketing

Essentials of Running a Viral Marketing Campaign for Ecommerce Businesses

The best recognition your content can get on the internet is when it becomes viral. Viral content is usually seen by a larger audience as it is shared by many. The real question is what type of content goes viral and how to create content that becomes viral. Read more to understand the essential requirements and factors revolving around creating a viral content.

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Drop_Shipping_Post

Want To Start a Drop Shipping Ecommerce Business – These Tips Might Be Useful (Infographic)

Drop shipping is a method of order fulfillment that eliminates the need for retailers to hold inventory. When a customer purchases online the order is routed directly to the manufacturer or wholesale distributor who is then responsible for shipping. This freedom from inventory management and supply chain logistics frees up the retailer to focus on growing organic traffic and optimizing the conversion rate. This results in a lean operation since each party is better able to focus on mastering their function. Want to learn how drop shipping works? This article is for you!

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Block Chain Technology

What is Block Chain Technology and How Online Businesses Can Use It

Security has always been one of the biggest concerns for online businesses. When it came to online financial transaction, cryptocurrency solved bulk of the problems with its decentralized nature. It is based on blockchain technology, which is being hailed as the next cornerstone. Now as technology is coming to the forefront, it is resulting in disruption across a gamut of areas in the ecommerce sector. Read this post to find out more.

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