Various Channels to Catapult eCommerce Marketing
Digital marketing is the spine and soul of web based businesses. Every ecommerce website owner understands the importance of staying ahead of the competitors. This is where the role of marketing comes into action, and given the rate at which marketing evolves, relying on only one marketing channel is not fruitful. In this article, we will talk about the various ecommerce marketing channels through which you can make sure you have a high prominence and visibility on the internet.
How to Use Customer Data to Improve Conversion of Your Ecommerce Store
For an ecommerce website owner, it all revolves around ensuring that users come to the website and make purchases. However many a time, these users trickle out of the purchasing pipeline due to one reason or the other. This is where you, as an ecommerce website owner, must incorporate certain strategies involving customer data to increase conversions of your website. Read this post to find out more.
Make your customers the biggest salespersons for your ecommerce store
For a long period of time legacy businesses have been relying on word-of-mouth to increase the sales of their stores. However the same has been missing from ecommerce stores which can use customers as the biggest salespeople to increase revenue and sales. From social marketing to in-website reviews, ecommerce stores can use numerous customer centric strategies to enhance sales and generate more profit. Read this post to get a more closer view.
How Dynamic Product Recommendation Can Help Increase Sales of an Ecommerce Marketplace
Dynamic product recommendation plays a very important in increasing your sales. It means you are paying attention to their choices and you want them to make a well-informed decision. When done right, dynamic product recommendation also speeds up the buying process and converts a customer more quickly and efficiently. And at the same time, user experience also enhances multi-fold. This article talks about how you can master dynamic product recommendation and how to apply it during different stages of purchase funnel.
Latest Ecommerce Stats To Understand Shopping Tendencies of Online Buyers [Infographic]
There was a time when launching an ecommerce marketplace with a long list of features was enough to make it a success. As the markets have matured and the numerous marketplaces have populated the whole sector, it has become crucial for website owners to develop marketing strategies based on data collected. This helps them identify how, where and what the consumers are shopping. Read this post to get a better idea.
Why Statistical Reports are Must for Ecommerce Marketplaces
For an ecommerce marketplace owner, everything revolves around how the website is performing. However, most of the entrepreneurs looking to launch an ecommerce marketplace, an inbuilt statistical report tool does not even break the top 10 feature list. This is where most of the startup marketplaces falter. Statistical reports provide the base for analytics, thus, play a crucial role in the formulation of growth strategy. Read this post to find out more.
Key Search Feature Elements to Ensure Higher Conversion for Your Ecommerce Store
A lot of factors add up to ultimately decide the conversion potential of an ecommerce store. With focus on important areas like homepage, checkout process, etc., entrepreneurs often overlook the search feature of their store. But the stats & experience show that a well-optimized search feature can yield greater conversion, as well as help in growing customer base. In an attempt to give the search feature the attention it deserves, this post presents key search feature elements you should ensure in your store and their role in increasing conversion. Read on.
Demystifying Ecommerce Marketplaces’ Revenue Models – Commission Vs Subscription
For a marketplace owner, revenue streams are highly crucial for a seamless business growth. While most of the marketplaces employ a commission based Revenue model, market dynamics are forcing marketplace owners to become innovative and drive revenue using new models. This post covers some otherRevenue models that can be used by marketplace owners. Read on to find out more.
5 Essential Ecommerce Product Page Elements to Convert Better
When designing an ecommerce website, the product page should be considered as one of the most important pages. The final decision of the consumer depends on the layout and elements of the product page. Adding elements that make the customer to trust your website and seller are of utmost importance. Read on to know the essential elements of a product page.
How much does it cost to build an eCommerce marketplace
A lot has been said about ecommerce marketplaces and its immense popularity among the entrepreneurial sector. However, very few understand the cost associated with launching and managing a full-fledged ecommerce marketplace. From setup cost to maintenance, there are different types of cost that a marketplace owner has to incur if they opt for creating a marketplace from scratch. Read this post to find out more about these costs and how to avoid them.