How to market your brand during holiday season

Effective Marketing Techniques for Ecommerce Stores to Attract Holiday Shoppers

Customers during the holiday season are enthusiastically purchasing gifts and products online. Ecommerce businesses throughout the year wait for this time of the year. Simply displaying your products in front of the holiday shoppers will not entice them to buy it. Instead, businesses should use different marketing tactics to bring a maximum number of holiday shoppers to their website. Read on.

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Ways to use blog for your ecommerce business

6 Easy Ways Ecommerce Stores Can Use Blog for Business Growth

Blogs! Who doesn’t like to read blogs? The internet is full of them, and more blogs keep coming all the times. From ecommerce to fashion to culinary, you won’t find any industry out there that hasn’t used blogs, and rightly so. After all, blog is the prime medium through which brands leverage the power of […]

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AR Technology

AR Technology in iOS and Android Will Revolutionize eCommerce Sector

Augmented Reality is not a new concept anymore. Nokia gave us the City Lens in their Lumia series, and then we had Pokémon Go, an AR based game that took the world by storm. Eventually, this technological marvel reached where I believe it is going to reap maximum benefits to business owners and their audience: Ecommerce. With Apple Launching ARKit and Google Releasing ARCore, the two mobile-world moguls have already disrupted the way people like to shop online. It’s time for all the old and boring ecommerce technologies to step aside, for the stage is all set for shopping via AR.

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Questions that help in choosing ecommerce platform

Key Questions to Ask Before Choosing an Ecommerce Platform

Before an aspiring entrepreneur takes the tough decision of which platform to choose, there are many questions that pop up in the mind of entrepreneur. It is very important to answer these questions in order to make the right decision. Choosing the platform is crucial decision as it will decide the fate of your ecommerce startup. Read more to know the answers of the most common questions of entrepreneur.

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Tips that ensure ROI from ecommerce business

How to Ensure Substantial ROI from Your Ecommerce Business

The world of Ecommerce business always has room for expansion, and everybody wants to grow as quickly as possible. Business owners are ready to make as much investment as possible to stay in the lead. Growth is the point of focus for all of them, and their investments know no bounds. With all this, the thought of getting high returns on their investments has taken a backseat. It’s not good for business. Many ecommerce businesses have not been profitable even after decades of being in business. What if one day your investors say, “No More”? ROI is a crucial factor and demands immediate attention. This article discusses how to maximize your ROI, right from the beginning.

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Bad Online Shopping Experience

11 Times When Online Shopping Becomes An Ordeal For Users Like Me

While ecommerce companies are striving day in and day out to stay margin positive, customer loyalty is becoming a major concern. But why is it the case? I’ll tell you why, for I am the voice of hundreds and thousands of people like me. I am an ecommerce shopper, one of the numerous, and I’ll tell you what problems your customers are facing while shopping online.

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Leverage upon impulsive buyers

How to Leverage Shopping Urge of Impulsive Buyers for Your Store’s Growth

Impulsive buyers are an interesting customer segment, and not just because of their sudden and frequent desire to buy something. This group is particularly interesting because these customers have different triggers that set them on their path to buy something, or anything. The reasons may vary, but the underlying truth remains unchanged: Impulsive Buyers form a customer group you should be focusing on. For this, you need to know how to attract them and keep them coming, and that’s what this article is all about.

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Customer Experience

Offer Unique Customer Experience to Succeed in Ecommerce

When it comes to retail, everything revolves around customer experience. The same is true for ecommerce, which is fully dependent upon offering a unique, yet consistent customer experience. Most ecommerce stores believe that just by offering competitive prices, one can easily lure customers, but it is not feasible in the long run. In order to ensure that you are able to grow and keep your user base glued to your marketplace, you need to offer a unique consumer experience. Read this post to find out more.

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Online Purchase Drivers

10 Online Purchase Drivers You Need to Ensure in Your Ecommerce Store

There are many aspects on an ecommerce website that collectively influence customers’ buying decision. It is imperative for ecommerce store owners that besides marketing, they also pay heed to these sales-drivers on their website to grow their business. Here in this post, we have listed the 10 most effective purchase-drivers that influence online shoppers buying decision.

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eCommerce Guide

A Quick Guide on Running Ecommerce Multivendor Stores Successfully

In the current market dynamics many aspiring entrepreneurs are mulling the idea of launching their own marketplace. However, many do not actually understand challenges associated with the multivendor model, and fail to reap its maximum benefits. Here in this post, we highlight these challenges, and also list out the best practices that help in overcoming them.

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