Social media has been an important marketing channel from a long time. Social media platforms are releasing features and tools which if used innovatively can be beneficial for online business especially in ecommerce. Marketing on social media is all about thinking what is the preference of your audience and creating an out of the box strategy. Read this post to find out about social media strategies which can help ecommerce brands engage with audience and increase the user base.
For all those aspiring entrepreneurs who own a traditional commerce store and are thinking whether it is the right idea to shift to the online world, while traditional commerce has its own advantages, ecommerce stores have replaced all the worries of the customers. Moreover if you want your product to reach more audience the best way is to sell your product online on an ecommerce website. Read this post to find out more.
Enter any supermarket and you would see attendants standing in different sections to help shoppers in their shopping. However the same is not available when it comes to ecommerce store. Online stores that forget about clueless shopper face loss in sales & conversion. Read this post to find out more about how you can rope in these clueless shoppers to increase sales of your ecommerce store.
For the last 20 years, Amazon kept a feature exclusive on its ecommerce marketplace, which allowed it to surpass the competition. That patent is going to expire allowing other marketplaces to use the same feature. Till date a marketplace interested in using this feature had to pay Amazon a license fee. Read this post to find out more about Amazon’s 1-Click Payments.
For an ecommerce website owner, it all revolves around ensuring that users come to the website and make purchases. However many a time, these users trickle out of the purchasing pipeline due to one reason or the other. This is where you, as an ecommerce website owner, must incorporate certain strategies involving customer data to increase conversions of your website. Read this post to find out more.
There was a time when launching an ecommerce marketplace with a long list of features was enough to make it a success. As the markets have matured and the numerous marketplaces have populated the whole sector, it has become crucial for website owners to develop marketing strategies based on data collected. This helps them identify how, where and what the consumers are shopping. Read this post to get a better idea.
Are you probing how ecommerce companies take their first step towards online selling business? There’s a lot that goes behind setting up an ecommerce store but most of the things remain same. Let’s know what’s common in most entrepreneurs’ journey. This post will help you make an informed decision about how to start an ecommerce business.
Starting an ecommerce venture can be difficult in the presence of big players like Amazon and eBay. However, a reasonable decision will help your ecommerce business survive the competition and run it profitably. This list of five different kinds of businesses will be helpful for those who are still planning on the business model. Read more to give a perfect start to your ecommerce startup.
Many physical stores and entrepreneurs continuously look for the opportunity to start their ecommerce business for higher profits. For the success of an ecommerce startup, it is crucial that you know which practices help online businesses reap the maximum benefits, and trends that will keep them ahead of competitors. Read this post to know about these practices & trends to ensure a seamless growth for your online startup in 2017.
For an early stage startup, getting traction among targeted user base is highly crucial. However, things get a bit tricky for bootstrapped startups, which are low on resources, particularly funds. This is where they need to employ certain key digital marketing strategies, which would help them reach out of their user base without putting a hole in their pocket. Read this post to find out more about such digital marketing strategies, which are ideal for bootstrapped startups.