Customers during the holiday season are enthusiastically purchasing gifts and products online. Ecommerce businesses throughout the year wait for this time of the year. Simply displaying your products in front of the holiday shoppers will not entice them to buy it. Instead, businesses should use different marketing tactics to bring a maximum number of holiday shoppers to their website. Read on.
Many ecommerce website owners focus on many off page SEO strategies to enhance their website rankings on search engine result pages. In all these efforts, on page SEO happens to be an over looked practice. Internet expert have said times and again that on page SEO is as important and effective as off page SEO. The problem is that with time, people are starting to forget this method of garnering organic traffic and enjoying long sustaining results. In this article, we will talk about what on page SEO is, why is it important and some tips to help you get going.
Blogs! Who doesn’t like to read blogs? The internet is full of them, and more blogs keep coming all the times. From ecommerce to fashion to culinary, you won’t find any industry out there that hasn’t used blogs, and rightly so. After all, blog is the prime medium through which brands leverage the power of…
Augmented Reality is not a new concept anymore. Nokia gave us the City Lens in their Lumia series, and then we had Pokémon Go, an AR based game that took the world by storm. Eventually, this technological marvel reached where I believe it is going to reap maximum benefits to business owners and their audience: Ecommerce. With Apple Launching ARKit and Google Releasing ARCore, the two mobile-world moguls have already disrupted the way people like to shop online. It’s time for all the old and boring ecommerce technologies to step aside, for the stage is all set for shopping via AR.
Before an aspiring entrepreneur takes the tough decision of which platform to choose, there are many questions that pop up in the mind of entrepreneur. It is very important to answer these questions in order to make the right decision. Choosing the platform is crucial decision as it will decide the fate of your ecommerce startup. Read more to know the answers of the most common questions of entrepreneur.
The world of Ecommerce business always has room for expansion, and everybody wants to grow as quickly as possible. Business owners are ready to make as much investment as possible to stay in the lead. Growth is the point of focus for all of them, and their investments know no bounds. With all this, the thought of getting high returns on their investments has taken a backseat. It’s not good for business. Many ecommerce businesses have not been profitable even after decades of being in business. What if one day your investors say, “No More”? ROI is a crucial factor and demands immediate attention. This article discusses how to maximize your ROI, right from the beginning.
While ecommerce companies are striving day in and day out to stay margin positive, customer loyalty is becoming a major concern. But why is it the case? I’ll tell you why, for I am the voice of hundreds and thousands of people like me. I am an ecommerce shopper, one of the numerous, and I’ll tell you what problems your customers are facing while shopping online.
Social media has been an important marketing channel from a long time. Social media platforms are releasing features and tools which if used innovatively can be beneficial for online business especially in ecommerce. Marketing on social media is all about thinking what is the preference of your audience and creating an out of the box strategy. Read this post to find out about social media strategies which can help ecommerce brands engage with audience and increase the user base.
All business owners want to expand their business to new markets. Ecommerce is one industry where entering to new markets is considered rather easier, provided the owners have done the homework right. This article talks about the various challenges that an ecommerce business owner faces while planning to expand, and how to overcome them.
Impulsive buyers are an interesting customer segment, and not just because of their sudden and frequent desire to buy something. This group is particularly interesting because these customers have different triggers that set them on their path to buy something, or anything. The reasons may vary, but the underlying truth remains unchanged: Impulsive Buyers form a customer group you should be focusing on. For this, you need to know how to attract them and keep them coming, and that’s what this article is all about.