Importance of Product Reviews and Customer Testimonials in Ecommerce

Product reviews and customer testimonials play an important role in ecommerce. Be it ecommerce marketplace or an online store, you should handle elements like testimonial format, negative reviews, etc., with care. Read this article by YoKart team as it gives you more information on the same.

Tips and Tactics to Develop a Marketing Strategy for Using Product Videos

There is a plethora of marketing tactics for ecommerce website nowadays. Lately, video marketing has been growing tremendously. Product video are not just used on the product page but can be used on different marketing channels. Read more to learn the who, what, when & how of product video marketing for an ecommerce website.

5 Inspirational Marketplace Website Design Examples

Multivendor websites are known for their functionality and usability. But when it came to design, ecommerce business owners had a tendency to stick to the conventional designs. But the trend has quickly shifted towards establishing a balance between functionality and aesthetics. As a result, internet has witnessed a huge number of amazing ecommerce websites with designs that enhance user experience to an unprecedented level. Here’s a list of 5 multivendor design examples that will surely take you for a ride.

Refuel Your E-Commerce Business with These Proven Customer Retention Strategies

Growing your ecommerce business is not just about attracting and acquiring new customers. Retaining existing customers is equally important for your business. It cannot be reiterated enough how important it is to maintain the balance between the two. Read more to learn the proven strategies to increase your customer retention.

20 Powerful Marketing Words That Can Make Or Break Your Conversion & Sales

Words have the power to make or break a deal. The trick is to know the right kind of words that you can and must use while marketing your product/service. And then there are words that you should use as sparingly as possible. While the world is full of words, we chose twenty; ten helpful ones and 10 that you can let go, that’s what this article is about…

How To Write E-commerce Emails That Convert – Ideas & Examples

A great email can help you and your customers with what they want. But how to know the right way to go about email marketing? Read more to find out some of the best business email ideas craft the right email for their business campaigns. After that, we have also shared some tips that are sure to help you set track on the right path with emails that your readers are sure to love.

How To Choose The Perfect Domain Name For Ecommerce Website

When an entrepreneur is finally making the move to the online world, one of the biggest decisions to make is the domain name of the website. The first point of contact between the website and the visitor, the domain name has the power to make the deal. Choose a domain name which is short, engaging, memorable, and in accordance to the business. Read more to understand the type of domain name and tips to keep in mind while creating a domain name.

E-commerce Conversion Rate Benchmarks: Where Does Your E-commerce Marketplace Stand?

Conversion Rate informs business owners about the actual percentage of targeted customers who make a purchase and turn into paying customers. Benchmarking data can be a useful tip when looking for an ideal conversion rate. Setting standards comes with its own complexities and can hamper your progress if not approached in the right way. Read along to understand how data benchmarking works and where your e-commerce store stands in the competitive market.

How to Capture the Market You Could Not in 2017

We are finally entering the first quarter of 2018, and marketers are still juggling between various marketing techniques. While few marketing techniques can help your ecommerce website succeed, others can put you back in the same spot. These are few techniques and features which will help in extracting maximum from ecommerce website in 2018. Read more.

How to Optimize Ecommerce Website Images and Improve Sales

Image optimization is crucial for user experience and conversion. It is all about making your product images search engine, browser and user friendly. Being easier said than done, YoKart presents an article that discusses how to optimize your ecommerce images to maximize user experience and eventually, improve conversion.